Kotler, Philip
Marketing for hospitality and tourism : Philip Kotler, John Bowen, James Makens. - Second edition - London : Prentice-Hall, Inc, 1999 - xv, 783 pages 25 centimeters
0130110310
Hospitality industry--marketing
Tourism--marketing
FOR 647.94 K84m 1999
Marketing for hospitality and tourism : Philip Kotler, John Bowen, James Makens. - Second edition - London : Prentice-Hall, Inc, 1999 - xv, 783 pages 25 centimeters
0130110310
Hospitality industry--marketing
Tourism--marketing
FOR 647.94 K84m 1999