Schmidt, Ruth A.
Financial aspects of marketing / Ruth A. Schmidt, Helen Wright. - Houndmills : Macmillan Press Ltd, 1996. - xviii, 294 pages : 24 centimeters.
0333637828
Business enterprises--finance.
Marketing.
Financial statements.
Marketing --finance.--management
FOR 658.155 Sch5f 1996
Financial aspects of marketing / Ruth A. Schmidt, Helen Wright. - Houndmills : Macmillan Press Ltd, 1996. - xviii, 294 pages : 24 centimeters.
0333637828
Business enterprises--finance.
Marketing.
Financial statements.
Marketing --finance.--management
FOR 658.155 Sch5f 1996