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Parmerlee, David.

AMA marketing toolbox. Developing successful marketing strategies / David Parmerlee. - Lincolnwood, Illinois USA: NTC Business Books, 1993. - x, 182 pages : 28 centimeter.

ISBN: 0844235806

Subjects--Topical Terms:
Marketing--Data processing.--Management

Dewey Class. No.: FOR 658.800 P24d 1993

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