Farese, Lois Schneider

Marketing essentials / Lois Schneider Farese, Grady Kimbrell, and Carl A. Woloszyk. - New York, New York : Glencoe Publishing Company, 1991. - xxviii, 548 pages : colored illustration ; 25 centimeter.

Includes index. Glossary: pages 513-523.

0028200004


Marketing.

FOR 658.8 F22m 1991