| 000 -LEADER |
|---|
| fixed length control field |
00605nam a22002057a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
02401550 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
laup |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20210204131233.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140510t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789711902254 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
LAUP |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
FIL 658.84 F52 2006 |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) |
|---|
| -- |
4399 |
| -- |
4399 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
The First integrated marketing communications effectiveness awards 2005 : |
| Remainder of title |
winning case studies. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Manila : |
| Name of publisher, distributor, etc. |
Cacho Publishing House, |
| Date of publication, distribution, etc. |
2006. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
x, 145 pages ; |
| Dimensions |
23 centimeter. |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Method of acquisition |
Donation |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Communication in marketing |
| General subdivision |
Awards. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
