000 -LEADER |
fixed length control field |
00673nam a22002057a 4500 |
001 - CONTROL NUMBER |
control field |
77726541 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
laup |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20210204131340.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
080701t xxu||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
LAUP |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
FIL 658.8 F52 2006 |
099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) |
-- |
6002 |
-- |
6002 |
245 ## - TITLE STATEMENT |
Title |
The First integrated marketing communications effectiveness awards 2005 : |
Remainder of title |
winning case studies / |
Statement of responsibility, etc. |
Edited by Jerry G. Kliatchko. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Manila : |
Name of publisher, distributor, etc. |
Cacho Hermanos Inc., |
Date of publication, distribution, etc. |
2006. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
x, 145 pages ; |
Dimensions |
23 centimeter. |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
Source of acquisition |
NLP |
Method of acquisition |
Allocation |
Date of acquisition |
March 16, 2015 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Communication in marketing |
General subdivision |
Awards. |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Kliatchko, Jerry G., editor. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |