Dru, Jean Marie. <br/><br/>
Disruption:  overturning conventions and shaking up the marketplace/ 
Jean Marie Dru. 
 - New York:  John W@iley & Sons, Inc.  1996 
 - ix, 239 pages,  23 centimeter. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0471165654 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Cross-cultural studies.<br/>Advertising agencies.<br/>Creative ability in business
<br/><br/><label>Dewey Class. No.: </label>FOR 659.1 D84d 1996