TY  - BOOK
AU  - Dru, Jean Marie.
TI  - Disruption: overturning conventions and shaking up the marketplace
SN  - 0471165654
U1  - FOR 659.1 D84d 1996 
PY  - 1996///
CY  - New York
PB  - John W@iley & Sons, Inc.
KW  - Advertising--Cross-cultural studies
KW  - Advertising agencies
KW  - Creative ability in business
N1  - Includes bibliographical references
ER  -