TY  - BOOK
AU  - Picken, Joseph C.
AU  - Dess, Gregory G.
TI  - Mission critical: the 7 strategic traps that derail even the smartest companies 
SN  - 0786309695
U1  - FOR 658.4 P65m 1997 
PY  - 1997///
CY  - Chicago
PB  - Irwin, 
KW  - Strategic planning
KW  - Corporate turnarounds
ER  -