Schaffner, David J. Food marketing : an international perspective / David J. Schaffner, William R. Schroder, Mary D. Earle - Boston : McGraw-Hill Companies, Inc., 1998 - xix, 479 pages : 23 centimeters. ISBN: 0070572062 Subjects--Topical Terms: Food marketing.Food industry and trade. Dewey Class. No.: FOR 381.41 Sch1f 1998