Haywood, Roger <br/><br/>
Public relations for marketing professionals / 
Roger Haywood. 
 - Houndmills :  Macmillan Press Ltd.,  1998. 
 - viii, 220 pages :  23 centimeters. 
<br/><br/><label>ISBN: </label>033368477X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations.<br/>Marketing.<br/>Corporate image.
<br/><br/><label>Dewey Class. No.: </label>FOR 659.20 H33p 1998