Hiebing, Roman G., Jr. The Successful marketing plan / Roman G. Hiebing, Jr., Scott W. Cooper. - Lincolnwood : NTC/Contemporary Publishing Group, Inc., 2000. - xvii, 314 pages : 27 centimeters. ISBN: 0844202487 Subjects--Topical Terms: Marketing--planning. Dewey Class. No.: FOR 658.8 H53s 2000