Lao, Felix M., Jr. <br/><br/>
Marketing management :  concepts and applications for strategic marketing / 
Felix M. Lao Jr. 
 - Manila :  Rex Book Store,  1998. 
 - viii,460 pages :  25 centimeters. 
<br/><br/><label>ISBN: </label>9712323900 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management.
<br/><br/><label>Dewey Class. No.: </label>FIL 658.8 L29m 1998