TY  - BOOK
AU  - Cateora, Philip R.
TI  - International marketing
SN  - 0256259828
U1  - FOR 658.848 C28i 1999 
PY  - 1999///
CY  - Boston
PB  - Irwin McGraw-Hill
KW  - Export marketing
KW  - International business enterprises
ER  -