TY  - BOOK
AU  - Buzzotta, V.R.
AU  - Lefton, R.E. 
AU  - Sherberg, Manuel. 
TI  - Effective selling through psychology: dimensional sales and sales management strategies 
SN  - 047112902x
U1  - FOR 658.8 B98e 1972 
PY  - 1972///
CY  - New York
PB  - John Wiley & Sons Inc.
KW  - Selling
KW  - Psychological aspects
N1  - Includes index
ER  -