TY  - BOOK
AU  - Seiden, Hank
TI  - Advertising: pure and simple 
SN  - 0814454275
U1  - FOR 659.1 Se42a 1976 
PY  - 1976///
CY  - USA
PB  - Amacom
KW  - Advertising
KW  - Television advertising
ER  -