The First integrated marketing communications effectiveness awards 2005 :  winning case studies. 

 - Manila :  Cacho Publishing House,   2006. 
 - x, 145 pages ;   23 centimeter. 
<br/><br/><label>ISBN: </label>9789711902254 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing--Awards.
<br/><br/><label>Dewey Class. No.: </label>FIL 658.84 F52 2006