TY  - BOOK
TI  - The First integrated marketing communications effectiveness awards 2005: winning case studies
SN  - 9789711902254
U1  - FIL 658.84 F52 2006  
PY  - 2006///
CY  - Manila
PB  - Cacho Publishing House, 
KW  - Communication in marketing
KW  - Awards
ER  -