| 000 | 00878nam a22002417a 4500 | ||
|---|---|---|---|
| 001 | 82969173 | ||
| 003 | laup | ||
| 005 | 20220909152608.0 | ||
| 008 | 140216t xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0894642383 | ||
| 040 |
_aLAUP _cLa Union Provincial Library |
||
| 082 | _aFOR 659.1 F24a 1987 | ||
| 100 | _aFarris, Paul W. | ||
| 245 |
_aAdvertising & promotion management : _ba manager's guide to theory & practice / _cPaul W. Farris and John A. Quelch. |
||
| 260 |
_aFlorida USA : _bRobert E. Krieger Publishing Company, _c1987. |
||
| 300 |
_ax, 301 pages ; _c23 centimeter. |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 541 |
_aIndialantic Rotary Club _cDonation _dMarch 2, 1998 |
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| 650 | _aAdvertising. | ||
| 650 | _aSales promotion. | ||
| 700 | _aQuelch, John A. | ||
| 942 |
_cBOOK _2ddc _h659.1 _iF24a _kFOR _m1987 |
||
| 999 |
_c1775 _d1775 |
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