| 000 -LEADER |
|---|
| fixed length control field |
00683nam a22002177a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
92667937 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
laup |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20220906163400.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140213t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0256015678 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
LAUP |
| Transcribing agency |
La Union Provincial Library |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
FOR 658.8 M12b 1975 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Edition |
|
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
McCarthy, E. Jerome |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Basic marketing : |
| Remainder of title |
a managerial approach / |
| Statement of responsibility, etc. |
E. Jerome McCarthy. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Fifth edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Illinois : |
| Name of publisher, distributor, etc. |
Richard D. Irwin Inc., |
| Date of publication, distribution, etc. |
1975. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvi, 694 pages ; |
| Dimensions |
24 centimeter. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| Source of classification or shelving scheme |
|
| Classification part |
658.8 |
| Item part |
M12b |
| Call number prefix |
FOR |
| Call number suffix |
1975 |
