Basic marketing : (Record no. 1749)

000 -LEADER
fixed length control field 00820nam a22002417a 4500
001 - CONTROL NUMBER
control field 21553613
003 - CONTROL NUMBER IDENTIFIER
control field laup
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220906163506.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140214t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 025612812x
040 ## - CATALOGING SOURCE
Original cataloging agency LAUP
Transcribing agency La Union Provincial Library
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number FOR 658.8 M13b 1994
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Edition
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
245 ## - TITLE STATEMENT
Title Basic marketing :
Remainder of title a global-managerial approach /
Statement of responsibility, etc. E. Jerome McCarthy, Stanley J. Shapiro, and William D. Perreault, Jr.
250 ## - EDITION STATEMENT
Edition statement Seventh edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Illinois :
Name of publisher, distributor, etc. Richard D. Irwin Inc.,
Date of publication, distribution, etc. 1994.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 866 pages ;
Dimensions 26 centimeter.
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Shapiro, Stanley J.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Perreault, William D. Jr.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme
Classification part 658.8
Item part M13b
Call number prefix FOR
Call number suffix 1994
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          Foreign La Union Provincial Library La Union Provincial Library Foreign Section 09/06/2022 FOR 658.8 M13b 1994 001798laup 08/18/2021 02/04/2021 Books