Marketing leadership in hospitality : foundations and practices / Robert C. Lewis and Richard E. Chambers
Material type:
TextPublisher: United States : John Wiley & Sons, Inc., 2000Edition: Third editionDescription: 923 pages : illustrations ; 24 centimetersISBN: 0471332704Subject(s): Hospitality industry -- Marketing | MarketingDDC classification: FOR 647.9406 L58m 2000
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La Union Provincial Library Foreign Section | FOR 647.9406 L58m 2000 (Browse shelf) | Available | 011297laup |
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| FOR 647.9406 B64m 1997 Hospitality industry / | FOR 647.9406 H88 1997 Human resource management for hospitality services / | FOR 647.9406 J48h 1999 Human resources management for hospitality / | FOR 647.9406 L58m 2000 Marketing leadership in hospitality : foundations and practices / | FOR 647.9406 R54h 1995 Human resources in hospitality and catering industry / | FOR 647.9406 Sh2h 2000 Hospitality Sales : a marketing approach / | FOR 647.94068 W85o 1994 Organizational behaviour for hospitality management / |
Includes glossary and index.
Colegio de San Juan de Letran Calamba Donation May 17, 2024
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