Essentials of marketing / (Record no. 12272)

000 -LEADER
fixed length control field 00887nam a22002417a 4500
003 - CONTROL NUMBER IDENTIFIER
control field laup
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240724111408.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230523b ph ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780324656206
040 ## - CATALOGING SOURCE
Original cataloging agency LAUP
Transcribing agency La Union Provincial Library
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number FOR 658.8 L16e 2009
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lamb, Charles W.
245 ## - TITLE STATEMENT
Title Essentials of marketing /
Statement of responsibility, etc. Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Australia :
Name of publisher, distributor, etc. South-Western Cengage Learning,
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 546 pages :
Other physical details colored, illustrations ;
Dimensions 28 centimeter.
500 ## - GENERAL NOTE
General note Includes index.
500 ## - GENERAL NOTE
General note Glossary: pages 506-516.
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
Source of acquisition De La Salle University Library Learning Common<br/><br/>
Method of acquisition Donation
Date of acquisition April 28, 2023
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hair, Joseph F., Jr.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name McDaniel, Carl.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Classification part 658.8
Item part L16e
Call number prefix FOR
Call number suffix 2009
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          Foreign La Union Provincial Library La Union Provincial Library Foreign Section 04/28/2023 De La Salle University Library Learning Commons   FOR 658.8 L16e 2009 010535laup 05/23/2023 05/23/2023 Books