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Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.

By: Lamb, Charles WContributor(s): Hair, Joseph F., Jr | McDaniel, CarlMaterial type: TextTextPublisher: Australia : South-Western Cengage Learning, 2009Description: xxix, 546 pages : colored, illustrations ; 28 centimeterISBN: 9780324656206Subject(s): MarketingDDC classification: FOR 658.8 L16e 2009
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Item type Current location Collection Call number Status Date due Barcode
Books Books La Union Provincial Library
Foreign Section 		Foreign FOR 658.8 L16e 2009 (Browse shelf) Available 010535laup

Includes index.

Glossary: pages 506-516.

De La Salle University Library Learning Common

Donation April 28, 2023

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