Marketing research : an applied orientation / Naresh K. Malhotra.
Material type:
TextPublisher: New Jersey: Prentice Hall, Inc., 1996Description: xxxiii, 890 pages : illustration ; 26 centimeterISBN: 0131257331Subject(s): Marketing research | Marketing research -- MethodologyDDC classification: FOR 658.83 M29m 1996
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La Union Provincial Library Foreign Section | Foreign | FOR 658.83 M29m 1996 (Browse shelf) | Available | 011261laup |
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| FOR 658.82 D34c 2007 Color folders in the mind : a branding story / | FOR 658.827 R54l 2007 Love marks : the future beyond brands / | FOR 658.83 B69m 1981 Marketing research : text and cases / | FOR 658.83 M29m 1996 Marketing research : an applied orientation / | FOR 658.834 M24c 1998 Customer visits : building a better market focus / | FOR 658.8343 K14s 1994 Strategic brand management : new approaches to creating and evaluating brand equity / | FOR 658.84 K58h 2000 The New professionals : the rise of network marketing as the next major profession / |
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